For nearly 50 years, Australia and Vietnam have cultivated a remarkable partnership that transcends mere politics.

In his first article for AVPI as one of our esteemed 2024-25 Fellows, Huynh Cong Thang EMBA, Chairman & CEO of InnoLab Asia, delves into Vietnam’s booming market potential across agribusiness, education, infrastructure, and finance.

His article offers valuable insights into navigating local regulations and highlights exciting opportunities for Australian businesses seeking to expand into Vietnam.

Key takeaways

Vietnam’s economic dynamism presents a compelling opportunity for Australian companies –  A booming economy, strong trade ties, and thriving sectors like agribusiness, education, and infrastructure create a fertile ground for collaboration and growth.

Market research and strategic planning are key – Partnering with local Vietnamese companies and legal/business consultants can ensure regulatory compliance and provide valuable insights.

Australian businesses can leverage their positive reputation in Vietnam to forge win-win partnership – While Vietnam boasts a strong manufacturing sector there’s an opportunity for collaboration. Australian expertise in branding and marketing can empower Vietnamese companies to elevate their brands on the global stage. This can craft compelling brand narratives that resonate with international consumers.

Partnering with a Local Vietnamese Company – Collaborating with a local Vietnamese company can provide valuable insights, market access, and regulatory guidance, enhancing the market entry process and fostering successful business operations.

Staying Informed about Government Policies and Regulations – Keeping abreast of government policies, regulatory updates, and industry trends is crucial for Australian businesses to adapt proactively, maintain compliance, and capitalise on emerging opportunities in the dynamic Vietnamese market landscape.

Full article below via the ‘Download PDF’ button

Publication Date
Monday 9th December, 2024
Your Authors
Huynh Cong Thang EMBA
Chairman & CEO of InnoLab Asia